Fun games and gamble keeps people extremely engaged. Gambling and Tokens is a huge potential to make Tokens and Blockchains go mainstream. Also it's easier to learn about stuff when you are having a fun time. Just look at how many males that bet on football and stuff on a weekly basis. Usually don't do it for the money but for the feeling they get when they actually win! The money reward is just a tiny bonus. It's the experience and feeling that people want the most.