The All-New 2018 Toyota Camry

in #cars8 years ago

It almost isn’t fair. Toyota Camry, the best-selling car in America for the past 15 years, is about to ruffle some feathers. The eighth-generation sedan has gone through a total evolution, from a proven, dependable and safe car to one that also possesses a more exciting and emotional character, thanks to its newfound sporty performance and style.

The new Camry utilizes TNGA (Toyota New Global Architecture) which represents a completely new strategy to the way the company designs, engineers, and packages its vehicles. TNGA retains all of Toyota’s traditional values of superlative build quality and safety while injecting a fun driving experience that plays on all the senses. The physical manifestation is the usage of a new engine, transmission and GA-K platform.

“The all-new 2018 Camry is, without a doubt, the most captivating mid-size sedan we’ve ever produced,” said Bob Carter, Toyota senior vice president of automotive operations. “It delivers on everything Camry owners have come to expect from America’s best-selling car, and adds to it, jaw-dropping design, more advanced technology, cutting-edge safety systems, and stirring performance that raises it to an unparalleled level of excitement.”

“In order to create something that stirs people’s soul, we’ve laid out the concept of a new sedan that provides fun and excitement behind the wheel,” said Masato Katsumata, the Chief Engineer of the new Camry. “In developing the next-generation Toyota Camry, we were able to start with a clean slate, which allowed us to create a true driver’s car.”CAM_MY18_0009_V003.jpg

Here comes temptation.
Get ready to announce your arrival with authority. The all-new 2018 Toyota Camry has undergone a total transformation—from a proven sedan to one that pushes the limits with captivating style, seductive performance and smart tech.

Camry’s all-new exterior features a lower, wider stance, taking our beloved best-seller in a daring new direction, one that helps you take on every twisty road with complete confidence. Inside, a welcoming space listens to your needs with available Entune™ 3.0 16 Toyota Connected Services, and speaks to your sense of style with rich textures and vibrant colors. This tempting mix of style and performance also comes standard with Toyota Safety Sense™ P (TSS-P), 15 so peace of mind is built in. It’s time to give into your desires—and always arrive fashionably great.

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