Unique vs. Original
You can be original without being unique. There is a difference between those two which most don't seem to understand.
You can be doing something with your own touch and style, without necessarily being unique.
The problem with everyone trying to be unique is that it eventually leads to the lowest common denominator of behaviour, a lot like what we see in the media today... People resorting to extreme behaviour just to get noticed.
You can only be so unique.
However, no one has your own touch like you do. So instead of being unique, why not just embrace and accept your own touch and style, and find the audience that resonates with that?