How To Get More Traffic With Article Marketing

Article marketing is essentially another way to say content marketing – although the focus is very much on one of the most common forms of content online today: the humble article. They’re a great way to increase organic SEO and increase your authority and make for useful fodder when increasing your social media presence.

One of the key things you will have to focus on here is keyword research. There is simply no getting around this requirement. You’ll need at least 5 really good key phrases and some long-tail keywords that will boost your article (or even group of articles).

This research is exhaustive, but the good news is that once you’ve done this work, you’ve got a powerful baseline for many different articles that search engines and even directories will pick up on, giving you a considerable SEO boost over time.

The next thing to remember is that quality really does count. You need to write something that is interesting, informative, and engaging. If you’re just writing cruddy content to promote something that offers little value, few people are going to read it, much less come back later.

You may be thinking of hiring a professional writer to do this for you; if you can afford it, this is an excellent strategy that lets you produce lots of great content without having to do it yourself. The key is a professional writer – not someone who will write 1000 words for $5, as this is a surefire way to get low-quality duplicate content that will surely get your site and strategy into a lot of trouble.

Overall, quality and consistency is the theme here. Be smart, and you’ll soon start achieving!