Thanks for the warning and launching this contest. Hopefully all the developers involved will find a great idea. Maybe at the end all should help the winning extension an sans contribute to making a single strong app rather than making many different ones all doing different things.

Today I also notice that Steemit.com have updated their UI to help with phishing links. Whenever there is a link that takes you away from Steemit, they add a little icon next to the link, like this:

So look out for it while waiting for the Chrome extensions to be available.