Crap! I forgot about something. Sorry for responding to myself...

I recently read an old "classic" on advertising. It was quite surprising.

In my culture, the stereotype of a salesman is someone who could sell you your own socks.

On the contrary, this much cited classic on salesmanship emphasized being able to clearly offer value in an understandable way. It said absolutely nothing on creating a perception of value where there is none.

I think the salesman who has a SUSTAINABLE career is able to tell a digestible story about the value of his product. In this sense, someone who is producing "genuine" material here on Steemit can think about how to present that material. It is probably something I need to think about myself.

Cheers!