This is all about being innovative, in how you manage the stages of your site, blogs and engage in social relationships. 

Orienting operational steps:

1. Starting point: Considering the main topic theme you want to write about. Then doing research on that topic. Who is doing it and why they are doing it. To gain a reason and an objective to why you want to do that type of website. Will it hold its own over time? Without an underlying strong foundation, your site won’t stand! 
2. First stage: Observe what is already happening on the internet. Actively listen carefully to people’s comments. What people’s actual needs and desires are? And what are people’s re-actions to different situations and what’s already out there? 
3. Doing research and learn as much as you can from others. Ask questions. Analyse the facts and theories. What are the outstanding issues and behaviour patterns? How can you apply it to your situation? 
4. Each topic has stages of learning. Realize businesses go through evolutions. The process evolves through experience, experimentation and mistakes. 
5. Plot an idea and how you will deal with it. Consider the standards and quality you wish to incorporate. Then make an action list you can easily follow. 
6. Putting together innovative content: This can be abstract chatter or informative and helpful advice. Any stuff that stirs emotions and excitement, evokes comments, drives sales and makes your site trend. 
7. Consider how people will relate and react to your topic to create community collaboration. Taking into consideration people’s emotions, country and internet culture and people’s general expectations. People respond to things they recognize and can easily and quickly relate to. 
8. How dynamic is the design and set up of your website and blogs? How people will react to how you layout your pages and content? Is it dynamic, easy and fun to read? 
9. Writing and keeping up with your workflow: Are you organized? Got future blogs lined up? How often can you work on your website? Can you cope under the strain of supplying regularly on demand? 
10. Being accepted socially is important. Are you a likeable person? Happy and interesting to talk to? How exciting is your lifestyle? All this radiates and percolates through your writing! 
11. Having quality conversations with your followers. Listen carefully and catch what they are saying and doing. Where and what are their needs? Can you relate to that? If they feel you understand them, they will respond with loyalty. 
12. Measure and analyse: Your performance and how many people are following you regularly? How many new people are you attracting? In reality who is benefiting from your blogs? Who is buying into your ‘product’? 
13. Adoption and rearranging your website into mainstream. Can you make novel changes? Perhaps add crazy stuff, be more outgoing in your jargon, etc.  
14. What are you offering on your website? Who is benefiting?  Is it still viable and applicable? Should you spruce up the content to make it more in tune with the needs of the people out there? Keeping in mind technology and things are changing all the time. 

When you think about it, this is an ongoing cycle! 

It helps to make your website and blogs more colourful and always exciting. 

We have to be `on our toes’ all the time, if we want our websites to keep on trending.