The Economic Model of Mortgage Loans from Homelend

The development of blockchain technology is growing rapidly, almost all business sectors can apply this technology. One of the platforms using this technology is Homelend. Homelend is a P2P loan platform based on blockchain technology.
Homelend is being developed as a blockchain solution that will significantly increase the likelihood of housing finance for many individuals and families. The value proposition is socially sensitive using a progressive P2P approach that aims to use technology for the benefit of society. However, Homelend uses a healthy and profitable business model, which consciously reaches out to address underserved markets. On the one hand, Homelend creates investment opportunities for many individuals, with a solution that brings together traditional industries as real estate, with blockchain-based innovative technology.

Mortgage Lending Market Opportunities
To create such a market opportunity, Homelend uses two pillars of the marketing approach, namely the approach based on the number of users (sellers/borrowers/lenders), and approaches to underserved segments by mortgage banks.
Approach based on the number of users, the mechanism;

1. The primary users of the Homelend platform are the borrowers and lenders.
2. Borrowers who intend to get a new home or refinance their current home will get value from Homelend.
3. How to get financing from Homelend. First, they will enjoy an easy-to-use, state-of-the-art application platform. The borrower will be able to apply for a mortgage loan and start using the free platform.
4. The only thing that the debtor should do to use Homelend is to register on the platform using an email address.
5. Access to the crowdfunding platform of mortgage lending will be activated through Homelend token (HMD). If the mortgage loan is successfully closed, the borrower will deposit a HMD token equal to 1% of the approved mortgage loan.
6. The use of the platform will be free of cost to the lender. They, too, just need to sign up to look for investment opportunities in the form of "discounts" of pre-packaged mortgage loans.

This strategy aims to gather, as quickly as possible, a large number of platform users. Homelend believes that one of the key indicators of platform success is the number of users. Much in Metcalfe's legal line for telecommunication networks, we believe that the value of Homelend will increase exponentially with the growth of its user base.

Approach to segments that are poorly served by mortgage banks;
This approach is applied to those who are poorly served by banks or not using formal financial services or because their credit scores are not good enough despite the fact that they are worthy of credit. This population segment is one that is likely to benefit more from a P2P mortgage loan, and will therefore be more willing to use the platform. In particular, we anticipate high usage by the millennial generation.

Homelend Mortgage Lending Costs
Since the mortgage origination process will be managed by the Homelend platform, the origination fee will be saved by the borrower to access the P2P financing platform. The fee will be set at 1% of the total amount of the mortgage loan, and will be deposited by the borrower once the loan is approved before, before the start of funding (either under crowdfunding, pooling or auction). This fee will be stored in a token form to be issued by Homelend through Event Token Generation (TGE).

Analysis of Homelend User Data
The large number of borrowers will generate a considerable amount of data. Based on this, Homelend will comply with all data protection laws, and will protect data privacy, the amount of data collected will make it possible to perform valuable data analysis. For this purpose, in the mortgage application step, Homelend will ask permission for users to use their personal data for statistical and analytical purposes. Data analysis will be supported by machine learning (ML) and artificial intelligence (AI) in a growing process resulting in a stronger algorithm.

Other Services from Homelend

1. List of properties. Homelend will provide efficiency and speed services in the origination process, significantly reducing the amount of time it takes to close a mortgage. The goal is to further accelerate and streamline the process, Homelend will offer sellers the opportunity to register their properties on the platform, in turn allowing prospective borrowers to search for homes directly from within the platform. If the property is listed on the platform, the seller will deposit the HMD equivalent to 0.1% of the sale price as the listing fee.
2. Digital Closure. Digital closure is an important element because it reduces the time between a fully funded mortgage loan and closing day. To this end, Homelend will work with digital closing providers who will find, through our platforms, extended markets and captives. In the same way that commissions are charged in addition to the appraisal fee, Homelend will receive a commission on fees charged by the digital closing company.

Contributions now
You can contribute to Homelend via the www.homelend.com channel on the ongoing Token Generation Event (TGE) period. By having a Homelend token, you will easily make mortgage loans securely, comfortably and transparently. Latest information can visit the official social media channel from Homelend.

Official Channels
[Website] = https://homelend.io/
[ANNTread] = https://bitcointalk.org/index.php?topic=3407541
[Telegram] = https://t.me/HomelendPlatform/
[Linkedin] = https://www.linkedin.com/company/18236177/
[Twitter] = https://twitter.com/homelendhmd
[Facebook] = https://www.facebook.com/HMDHomelend/

[Bitcointalk Link] = https://bitcointalk.org/index.php?action=profile;u=1147480