This is the first time I have heard about Liberdy and thus took a look at their paper.
They have developed a data trading platform that rewards/incentivizes users for the use of their personal information. This idea can grow boundlessly if it is implemented at the right time.
As I scrolled further down the paper, I also read that we can get rewarded for data that we have already shared with giants like facebook, google and amazon, while at the same time we get to control our information.
I would need more time to go through the paper but from what I have read till now, I am excited for this project. This could be huge!