It's quite funny but true. Technically speaking, the name has nothing really to do with the project. However, there's something with names. The sweet sound of a name can induce some kind of believe or trust in the bearer. Probably one will just think that if such name could be given, then it show that those behind it must be creative and must have something good to offer.

Looking at names, I will not think twice to invest in coins like Neo,
stellar, Ripple, Verge, Tether, Waves, Ethereum. Coins like Zcash, dogecoin, bytecoin, siacoin and their likes will never be on my list.