The CRYPTO SECRET WITH DIGITAL MARKETING

With blockchain and crypto penetrating various business niches from healthcare to algorithmic marketing and proving its utility, digital marketing is now making moves to adapt itself to the crypto world. Although only about 9% of large companies are committed to accepting crypto tokens in consumer transactions over the next few years, more will follow suit. Thus, it is important to understand how cryptocurrency will transform digital advertising.

With blockchain advertising, advertisers can eliminate the platform that hosts advertisements. Instead of paying them, advertisers will upload their advertisements to a blockchain and the blockchain will make them available to its platform users.

Firstly, social media will play a key role in driving traffic to advertisers’ content. Advertisers will be using online forums like Reddit, Discord, Twitter, and Facebook, which will fuel interest in the content via word of mouth. It is the promotion, discussion, shared links, etc., that are shared and discussed in these forums that will replace the shotgun advertising that is common today.

On the blockchain, platform users will be able to select which advertisements they want to view online. If they engage with the advertisers’ content, then they will be rewarded with crypto tokens. They will also be paid crypto tokens for giving advertisers their personal data. So, in short, it is the public that is paid for its information and decides which information it will sell to different advertisers. For exclusive advertising content, blockchains may require users to pay them for the privilege of accessing the content.

Generally, generating a source of income depends on the time you are willing to put in.