what is Bitcoin Cash? how are you splitting your Bitcoin??

So now that the word is out and Bitcoin Cash will be created in a hard fork on August 1st, making two bitcoins. So with Bitcoin Core and Bitcoin Cash will coexisting, what will this do to the prices of both? Can we expect to see the Bitcoin Cash token on Coin Market Cap soon after Aug 1st?

I've been trying to read up on the best ways to split your coins once this occurs but a lot of it seems pretty difficult. I've got my BTC split up on the Exodus and Electrum wallets which both say will be safe when hard fork occurs. But neither comes out with a clear and simple way to have your coins split. I'm assuming that exodus will eventually come up with a Bitcoin Cash token slot, so is it best to not move your coins until this is created on exodus?

I'm assuming lots of people are also concerned with this now so i'm really interested in what people are doing to make sure they keep both their coins.