Binance adds Ecosystem (INS) cryptocurrency

Time to buy your groceries with BTC or ETH.
Binance has added Ecosystem (INS) to its marketplace, available as BTC:INS or ETH:INS pairs, and the time of listing shows an abrupt price spike on CoinMarketCap from around US$7 to $US10.

INS is designed to let users buy groceries directly from manufacturers more conveniently, and at lower prices, so its actual value for money might be easier to calculate than other coins.

The coin is all about decentralising the grocery industry by directly connecting manufacturers and consumers, and using smart contracts to cut costs wherever possible to create win-win situations for everyone (except retailers and other middlemen).

Shoppers get better prices, online shopping and a much wider set of choices, while manufacturers get the ability to reach their consumers directly in full control of the product prices and listings.

The INS token can also function as a kind of grocery rewards scheme, bringing extra benefits to shoppers.

The total INS supply is 50 million, while the circulating supply is 30 million. The $10 current prices are a relatively mild four-fold rise next to the $2.57 ICO price, and following the listing it's likely to grow a bit more.