Time will tell who might edge out some of the big boys. Master Card made some big money last month facilitating crypto purchases. They will make more next month lending to those same people to help them pay their bills once their crypto money for nothing dreams are crushed.

Most peoples assets are encumbered by the debt behind them, illiquid because of their nature or non existent because they are capital poor. So it seems that some huge rush to "protect wealth" in the crypto space is not likely. Especially now that the parabolic up trend has been solidly interrupted.

For merchants the prospect of accepting payment in the form of such unstable "currencies" is not nearly as interesting now that the trend is not up every day. Added to the variety of other obstacles in the utilization and acceptance of these payment protocol tokens it is going to be a while yet before a clear winner emerges. BTC $8820 look out below.
Those that get burned will not jump back in any time soon, another obstacle to acceptance.