This is the first time I've heard of this coin. I'm afraid it's likely just a pump-and-dump though, but I must say I really like this:

"PieCoin is virtual currency that was made for anyone in the World to instantly send and receive virtual currency. People shouldn't need complicated software or advanced knowledge of cryptocurrency to get paid or send payment."

I'm pretty addicted to the blockchain and cryptocurrency in general and currently it's all I talk about, my friends and family aren't interested and they aren't as nearly excited as I am. I've started thinking it's just because they don't understand it and it's too hard for them to get into it.

Exciting project though, all we need to build a better world is mass adoption.

I'll wait a week and dump some cash into it, you know - just in case :D