Great question!
First off, ask around and see if SHB are a problem in your area. Most likely they are. They like dark, damp, mulchy spots.

Put hives in the sun or a spot that gets partial sun.

Put their front door in a spot where their flight paths don't intersect with usual human walking paths.

If your in a colder climate, face the front door (bee entrance) south so they can benefit from the suns warmth on those cold days.