Hi @raineej, yes it is very big in the YouTube community. Revealing your ipsy subscription on that platform generates creators a lot of views, ad revenue, and money. However, it can get repetitive at times, and if anyone ever does want to subscribe they don't really give a lot of details it's mostly show and tell.

I recommend Ipsy for those who are still trying to figure out what makeup is best for their personal beauty needs in regards to brands. It can be a good Holiday stocking stuffer or Birthday Gift. Thank you for reading and I am glad you found it useful. :)