People with autism avoid marketing tricks better
Scientists found that people suffering from conditions of autism are more consistent in their choice of products. Consumers are constantly bombarded with all sorts of choices of products, often designed to influence their decision. But now it is clear that people who have traits of autistic syndromes are actually quite well protected from classical marketing gimmicks.
It is known that when it comes to processing information and perform various cognitive tasks, people with autism cope better when you have to disregard distracting stimuli or irrelevant context.
"People with autism focus more on detail and less on the big picture, and we wanted to see if this trend continued in tasks that require decisions from higher rational level," explains George Farmer from the University of Cambridge. "It turns out that the trend definitely remains."
Source: Science Alert
Nice :)
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