HOW TO CHOOSE AFFILIATE PRODUCTS WISELY AND WHAT TO CHOOSE TO SELL
Most people when choosing a product to sell will load up their affiliate network of choice (ClickBank, JVZoo, WSOPro) and then look for the items that have the most sales and the best commission. This is a good move because those figures suggest that other people are earning a lot of money and so should you be able to. In fact, you can literally ‘copy and paste’ their business model!
99% of the products at the top of the listing are going to be on the same precise things: making money online, dating or fitness. If you start promoting one of those books, you’re now competing with all the other people selling the same book and all the people selling similar books.
Remember as well that you have the option of selling lots of products. This is another one of the big advantages of selling digital products: you can quickly add or remove products from your site without needing to spend days writing and formatting! Selling multiple products is great if you have a big site and you’re using soft-sale techniques. This also allows you to offer a range of prices for different types of customer.
Choosing physical products is a slightly different process. Again, the strategy here should be to pick things that are relevant to your content, and to the typical reader of your website. At the same time, they should also be items that are good quality, and that fulfil a real need.
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